Sigma 50mm F1.4 EX DG HSM wins "VISUAL GRAND-PRIX 2009" awards

The Sigma Corporation (COO:Kazuto Yamaki) is pleased to announce that the 50mm F1.4 EX DG HSM, introduced to market in June 2008, has won the “Digital camera Grand Prix Gold Prize” and "Digital camera Grand Prix Extra Award from Judges" of the "VISUAL GRAND-PRIX 2009".

Name of Award: VISUAL GRAND-PRIX 2009 Digital camera Grand Prix Gold Prize and Extra Award from Judges.

Product: 50mm F1.4 EX DG HSM

The SIGMA 50mm F1.4 has a standard focal length. It can be used as a standard lens on a digital camera with a full size image sensor and effectively becomes a medium telephoto lens on digital cameras with an APS-C size image sensor. This lens creates an attractive blur with a maximum aperture. It is ideal for several types of photography such as portrait and night scenes.
The superior construction of the lens provides convenient handling.



The Digital Camera Grand Prix has been launched to recognize products that promote the development of markets relating to digital still cameras and digital camcorders. It follows the Visual Grand Prix launched to promote the visual home entertainment industry.
As with the Visual Grand Prix, products will be selected that embody superior performance, technologies, and concepts that function as guidelines for users in helping them to select superior products.

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